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Advanced Aesthetics – Website Redesign Case Study

Website Design, SEO, Content Creation & Social Media Marketing - SEOversite Lite

Dr. Elder has been the Owner and Medical Director of Advanced Aesthetics since 1997, paving the way for Medical Spas in their region. Their state-of-the-art facility and cutting-edge equipment allow them to deliver outstanding results, but their outdated website was not conducive to generating quality leads and left users confused. The goal was to create a new modern website that focused on user experience and ease of navigation, with a polished feel.

The website redesign included a brand new color palette, a gallery showcasing their Before and After photos, reorganization of the navigation, easier access to contact information, and more. SEOversite assisted with writing and editing content for the entire site as well, as initially it had next to no content.
Within just 60 days of the new site launching, rankings improved and continued to consistently rise. It’s now averaging around 2k visitors a month (and growing)! Their leads doubled in their first-month post-launch thanks to improved design and easier access to contact information, and they're now running successful online e-commerce sales twice a year averaging in the mid-6 figures.
Our sister-company, iScreamSocialMedia, is now managing all aspects of social marketing for the brand including Instagram, IG Stories, IG Reels, Facebook, and paid social advertising.