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Monthly Digital Marketing Newsletters

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Live Chat for Your Website… Is It Worth It?

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Live Chat for Your Website… Is It Worth It?   In today’s world of online marketing, everyone knows that you need a website. Most know that you also need proper search engine optimization (SEO) to outrank competitors. While waiting for SEO to gain traction, many businesses choose to utilize pay per click (PPC) or paid […]

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The Most Common Digital Marketing Questions from Our Clients in 2019

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The Most Common Digital Marketing Questions from Our Clients in 2019

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Tips for Superb Website Photography

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Issue #33: Tips for Superb Website Photography The old adage “don’t judge a book by its cover” is a lovely sentiment, but your potential customers are judging your business by the appearance of your website. How long has it been since you updated the images on your website? Perhaps your homepage has a decent headshot, […]

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The True Cost of DIY Website Design

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The days of having a ‘basic’ business website are over for most businesses.  Having seen firsthand how website redesigns can double, triple, or quadruple lead counts as soon as they go live, as well as how poor UX/UI can decrease onsite conversion percentages in significant ways, investing in a proper website design is a worthwhile […]

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Are Your Website Visitors Behaving Badly?

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While most businesses believe website visitor totals are a KPI (key performance indicator), and SEOversite does closely track organic unique visitors among other visitor total data, an often overlooked “bucket” of metrics defining website and SEO success is in tracking visitor behavior.  Google likes when users find useful information in short order, and have become […]

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Issue #20 – Plant the Seeds for a Bounty of Leads

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As we head into spring, with Punxsutawney Phil’s shadow far behind us, the ground is thawed and primed for new life. Spring is a superb time to breathe new life with your winter’s bounty into your digital presence, because the “April showers” it costs to overhaul your web presence, will take time to create “May […]

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Your Web Team Isn’t Your Valentine

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Your Web Team Isn’t Your Valentine New relationships are exhilarating. The birds are chirping, the sun is shining, and all seems right with the world. Then reality provides a proverbial slap in the face and you find out that your “partner and best friend” is, in fact, a loud eater with opposing political views who […]

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How Important is Social Media For Your Business?

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Heavens – Where’s your Social Media!? Be honest with yourself: do your social media posts sound like the monotone ramblings of a middle-aged economics professor? Or is your social media strategy a true representation of your brand, where content is engaging and consistently posted on a variety of feeds, actively increasing your followership to generate […]

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When Should You Burn Your Site to the Ground?

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SEOversite Newsletter #17 – Burn Your Website to the Ground: SEOversite.com Practice what you preach. Do what you teach. Swim if you are at the beach. As we would quit before being hypocrites, we have redesigned and launched the brand new SEOversite.com! We can’t wait for you to check out the amazing new website we […]

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Build Your Online Presence Like a House

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Issue #15 – Build Your Online Presence Like a House Organizing and prioritizing the steps to online marketing success can be harrowing. Beyond simply having a website, many business owners are unclear about next steps. We like to think of building a robust, profitable online marketing plan as being tantamount to building a house – don’t put […]

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