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Monthly Digital Marketing Newsletters

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Best Practices for Meta Tags in 2023

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First off, what are meta tags? The technical definition is that meta tags are HTML elements that provide structured metadata about web pages designed to be understood by search engines like Google and Bing. This data helps these platforms glean essential information about your website content, which informs how they rank and display it within […]

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How to Make a Good Meta Description

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Let’s get this out of the way first, technically, title tags and meta descriptions won’t directly help your site rise to the top of the SERPs. In fact, as of 2020, Google’s advice is to not focus too much of your time on either of these, as many of the snippets Google chooses are pulled […]

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Title Tag Optimization Tips

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Really? Are we really talking about title tag optimization tips? Aren’t we already experts on the matter? It’s never too late to go back to the basics. Especially when this basic is so important to the foundation of SEO. What is a Title Tag? First of all, for those who don’t know, a title tag […]

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