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Monthly Digital Marketing Newsletters

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How to Write Good Alt Image Text

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We’re all trying our best to make a page with the best user experience and SEO possible, but there’s one part that people often look over: alt image text. Alt text (alternative text) describes the appearance or function of an image on a page. Alt text is so important because it is read aloud by […]

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Our Top 4 SEO Trends in 2023

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It’s almost a new year, which means it’s time to speculate on the newest SEO trends for 2023. These aren’t baseless speculations, so you can trust us in knowing that these trends are almost certain to happen next year.   Even more focus on Local Search This refers to those instances where an individual adds […]

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How To Write a Good Title Tag

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Before we tell you how to write a good title tag, what is a title tag? The title tag is an HTML code tag that allows you to give a web page a title. This title can be found in the browser title bar, as well as in the search engine results pages (SERP). Ok, […]

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Benefits of Using an SEO Agency

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First of all, let’s get this straight. Not all SEO agencies are created equal. A bad SEO agency can be a waste of your time and money, but a good one can be an invaluable resource for your whole company. But how can a good SEO agency help your business?   Focus on the Right […]

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Why do Internal Links Matter?

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Now, we know just last week we released a blog about how link building may be less important to Google going forward, but that doesn’t mean that links aren’t important right now. So let’s go into why, specifically, internal links are so important. First of all, what is an internal link? Internal links are hyperlinks […]

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Link Building May Be Less Important to Google Going Forward

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Google’s John Mueller said that in the future he can see a Google Search ranking algorithm where links are not as important in the overall algorithm as they are today. He also hinted that links are not weighted as much as they were in the history of the Google ranking algorithm. You can watch the […]

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What is Google’s “Helpful Content” Update?

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Google’s new helpful content update specifically targets “content that seems to have been primarily created for ranking well in search engines rather than help or inform people. The purpose of the update is to help searchers find “high-quality content” and reward better and more useful content that was written for humans and to help actual […]

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Twitter Links Are No Longer Nofollow

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It’s unclear if this change was intentional or not, but Twitter has removed the nofollow link attribute from tweets in its source code. It is also unclear if search engines, specifically Google, will begin to value these tweets or not. A nofollow link is essentially a link that does not pass value from one domain […]

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Ahrefs Reveals “Yep”, Their New Search Engine

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Yep, you read that right, a new search engine enters the fray. Ahrefs announced plans to build its own search engine all the way back in 2019, so you’d be forgiven if you don’t remember that announcement. But apparently, Ahrefs wasn’t lying, as they’ve invested $60 million of their own money into launching their new […]

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Title Tag Optimization Tips

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Really? Are we really talking about title tag optimization tips? Aren’t we already experts on the matter? It’s never too late to go back to the basics. Especially when this basic is so important to the foundation of SEO. What is a Title Tag? First of all, for those who don’t know, a title tag […]

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