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Monthly Digital Marketing Newsletters

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How Plastic Surgery PPC Can Be Additive to SEO

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In the competitive world of plastic surgery marketing, having a comprehensive digital strategy is crucial for success. Search engine optimization (SEO) is a widely recognized tactic to improve organic visibility and attract potential patients. However, when combined with pay-per-click (PPC) advertising, plastic surgery practices can achieve even greater results. In this blog, we will explore […]

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Plastic Surgery PPC vs SEO: Choosing the Right Strategy

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With the increasing reliance on digital marketing, plastic surgeons need effective strategies to drive traffic to their websites and generate leads. Two commonly used tactics in the digital marketing realm are PPC (Pay-Per-Click) advertising and SEO (Search Engine Optimization). We will explore the pros and cons of both strategies and help you determine which one […]

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The Pros and Cons of Plastic Surgery PPC

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Plastic surgery has become increasingly popular over the years, and with the rise of digital marketing, it’s only natural that plastic surgeons have turned to Pay-Per-Click (PPC) advertising to promote their practices. PPC allows plastic surgeons to target potential patients directly, reaching them through search engines and social media platforms. It’s no shock that PPC […]

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Using PPC to Boost Your Plastic Surgery Practice’s Online Visibility

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As more and more people turn to the internet to research aesthetic providers and services, it’s become increasingly important for plastic surgery practices to have a strong online presence. While SEO and social media marketing are both important aspects of a successful digital marketing strategy, pay-per-click (PPC) can be another tool in the tool belt […]

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How To Bring In More Leads Off-Site

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If you’ve got a company, you need leads to survive. And no matter what, we could always use more leads. There are two different ways that you can generate leads. Through on-website lead generation, and off-website lead generation. What’s the difference between the two?  Think of on-site as the final push of a lead. Once […]

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10 Tips for Optimizing Your Plastic Surgery PPC Campaigns

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PPC advertising is a powerful tool for promoting your plastic surgery practice and generating leads. However, if you’re not careful, your PPC campaigns can quickly become a money pit with little to no results. That’s why it’s essential to optimize your campaigns for maximum efficiency and ROI. Luckily for you, we’ve got ten tips for […]

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Why PPC is a Must for Any Plastic Surgery Practice in 2023

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Plastic surgery practices are constantly looking for effective ways to reach out to potential patients and grow their businesses. In today’s digital age, it’s essential for any plastic surgery practice to have a robust online presence, and one of the most effective ways to achieve that is through PPC (Pay-Per-Click) advertising. PPC is a type […]

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4 New Shopping Campaign Features Added by Google

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Ahead of the holiday season, Google just announced four new features for advertisers to implement in their ad campaigns and merchant feeds.   Conversion value rules for store sales and store visits Product-specific insights Deals Content API Shipping & Returns Annotations Conversion value rules for store sales and store visits Advertisers can now set store […]

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Are Your Website Visitors Behaving Badly?

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While most businesses believe website visitor totals are a KPI (key performance indicator), and SEOversite does closely track organic unique visitors among other visitor total data, an often overlooked “bucket” of metrics defining website and SEO success is in tracking visitor behavior.  Google likes when users find useful information in short order, and have become […]

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The ABC’s to Building a Strong PPC Strategy

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Pay-per-click Marketing (PPC) is not as easy as 1,2,3, so SEOversite is here to help break it down for you. We stuffed you full of great info in our last Pay Per Click (PPC) article, covering impression shares, click through rate, time on site, and conversions.  In round two, we’re dissecting the stuffing and showing you how […]

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