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Monthly Digital Marketing Newsletters

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Title Tag Optimization Tips

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Really? Are we really talking about title tag optimization tips? Aren’t we already experts on the matter? It’s never too late to go back to the basics. Especially when this basic is so important to the foundation of SEO. What is a Title Tag? First of all, for those who don’t know, a title tag […]

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SEO 101 – Why SEO is Key to Your Digital Marketing Strategy

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Issue #34: SEO 101 – Why Organic SEO is Key to Your Digital Marketing Strategy Hey, guys, it’s Tom. I’m the Senior Director here at SEOversite. For the newsletter this month I thought it would be fun to switch it up and dive into some of the stats out there in the world of web […]

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How to Use the New ‘Google Post’ Feature

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You have never even heard of Google Posts, but it is a free ad space that has been live for regular businesses for nearly six months. Had you been a client of our sister company, iScreamSocialMedia, you’d already be taking advantage, but the vast majority of businesses are behind the times. Read on to learn […]

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Key Questions for Your Website Development Team

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The landscape of online marketing is broadening and deepening rapidly. What constituted a superb web team using best practices to maximize your lead counts or sales just a year or two ago differs greatly from what makes a superb online marketing, SEO, or other technology team as we approach 2018. Below you’ll find 3 quick […]

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How to Maximize Your Mobile Marketing Mojo

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One smartphone asked another smartphone why he broke up with his girlfriend. He lamented, “She became disconnected and had too many hang-ups.” Forgive the phone humor, we will get Siri-ous. It is not a joke that mobile has become the main way customers are consuming digital media. According to a recent report, “mobile now accounts […]

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Your Web Team Isn’t Your Valentine

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Your Web Team Isn’t Your Valentine New relationships are exhilarating. The birds are chirping, the sun is shining, and all seems right with the world. Then reality provides a proverbial slap in the face and you find out that your “partner and best friend” is, in fact, a loud eater with opposing political views who […]

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How Important is Social Media For Your Business?

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Heavens – Where’s your Social Media!? Be honest with yourself: do your social media posts sound like the monotone ramblings of a middle-aged economics professor? Or is your social media strategy a true representation of your brand, where content is engaging and consistently posted on a variety of feeds, actively increasing your followership to generate […]

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Video Virtuosity Part 1: Video and SEO

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Issue #13 –Video Virtuosity Did you know that around 33% of online time is now spent watching video? Did you know that 92% of mobile video users (think social media) shared video content with other users? Did you know there are simple ways to incorporate video into your business to drive more profit? With our […]

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Issue #11 – Pulling Out the Stuffing – The Layperson’s Guide to Pay Per Click Using Stuffed Animal Analogies

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Issue #11–Pulling Out the Stuffing – The Layperson’s Guide to Pay Per Click Using Stuffed Animal Analogies Our guest writer, John Berry, is SEOversite’s Sr. Client Director and Pay-per-click Guru – he moonlights as our stand-up comic and can be reached with questions at John@SEOversite.com. As the Senior Client Director here at SEOversite, one focus […]

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Issue #10 – Web Presence – Delegate or DIY?

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Issue #10 – Web Presence – Delegate or DIY? Over time, DIY projects seem to have become more complex.  Painting a room has shifted to building a room. Since the advent of YouTube, replete with hundreds of tutorials at the click of a Google search, more well-intentioned citizens believe they are capable of more than may […]

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