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Are Links Not As Important for SEO Anymore?

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We’ve been told for years just how important links are for SEO. Many have even built out entire link-building strategies for their SEO plan, hoping it will make a big enough difference. Unfortunately, or fortunately for those of us who hate it, links are not as powerful as we once thought. Google’s Gary Illyes was […]

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Building Backlinks for Plastic Surgery SEO

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Let’s get the bad news out of the way now. Having a great website and content is not enough to attract new potential patients to your practice. Now that that’s out of the way, what do you need? Simple. You will also need backlinks, which are links from other sites that direct users to your […]

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Why do Internal Links Matter?

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Now, we know just last week we released a blog about how link building may be less important to Google going forward, but that doesn’t mean that links aren’t important right now. So let’s go into why, specifically, internal links are so important. First of all, what is an internal link? Internal links are hyperlinks […]

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Link Building May Be Less Important to Google Going Forward

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Google’s John Mueller said that in the future he can see a Google Search ranking algorithm where links are not as important in the overall algorithm as they are today. He also hinted that links are not weighted as much as they were in the history of the Google ranking algorithm. You can watch the […]

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What is Domain Authority?

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How, exactly, do we calculate the strength of a domain on the web? Unfortunately, there isn’t any tool that Google has created to give us this information. But there is a third-party tool that is able to give us an idea as to how strong any given domain is. That tool is Domain Authority. What […]

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Backlink Building Mistakes and How to Avoid Them

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Backlink Building is one of the most important techniques you can use to help grow your online presence. Unfortunately, backlink building is also one of the most difficult and time-consuming parts of SEO. Because of this, it’s very tempting to want to make shortcuts to gain links. The fact of the matter is that all […]

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Simple SEO Tips to Boost Rankings

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We all want a website that is ranking on the top of Google’s search results, but there’s a lot that goes into getting that top spot. So much, in fact, that it can overwhelm people and they don’t know where to start. But that’s where we can help. Here are 3 simple SEO tips to […]

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