Choosing to put your head in the sand about your current online review quality and volume will have the opposite of the intended effect. Indeed, unhappy people complain and raving fans say nothing at all. You can’t beat ‘em so you’ve got to join them when it comes to building your business’ reputation online […]
Read ArticleWhile most businesses believe website visitor totals are a KPI (key performance indicator), and SEOversite does closely track organic unique visitors among other visitor total data, an often overlooked “bucket” of metrics defining website and SEO success is in tracking visitor behavior. Google likes when users find useful information in short order, and have become […]
Read ArticleThe landscape of online marketing is broadening and deepening rapidly. What constituted a superb web team using best practices to maximize your lead counts or sales just a year or two ago differs greatly from what makes a superb online marketing, SEO, or other technology team as we approach 2018. Below you’ll find 3 quick […]
Read ArticleOne smartphone asked another smartphone why he broke up with his girlfriend. He lamented, “She became disconnected and had too many hang-ups.” Forgive the phone humor, we will get Siri-ous. It is not a joke that mobile has become the main way customers are consuming digital media. According to a recent report, “mobile now accounts […]
Read ArticleIssue #4 – Is There a New SEO? SEO – Alive and Kicking Recently there has been a plethora of articles suggesting that “SEO is dead.” Many of these articles submit that there is a more effective way to market online. Certainly, we can all agree that as Google’s rules and algorithms change, tweaks to […]
Read ArticleAnnouncement: even if you are unable to read this entire issue of the SEOversite newsletter, make sure you read this paragraph. Google has recently announced that as of April 21st, any website that is not mobile-friendly will be penalized and downgraded in search results. At this stage, Google has been cryptic as to whether the […]
Read ArticleUnderstanding Online Presence A Word About SEOversite SEOversite is the “Guardian Angel Watching Over Your Online Presence,”and the sister company to YellowTelescope (www.yellowtelescope.com). SEOversite ensures you get more client leads. YellowTelescope ensures that once you get a client lead, you convert it into a paying customer. While every subsequent issue of this newsletter will be […]
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