“Near me” searches are searches that consumers do when they are looking for something right here, right now. For a lot of searches, Google tells you what business is closest to your location. Often, searchers have questions that need to be answered right at the moment, so they need something right now. So these “near […]
Read ArticlePlastic surgery is a highly competitive field, and with the never-ending popularity of cosmetic procedures, it’s become essential for plastic surgeons to have a strong online presence. Search engine optimization (SEO) is one of the most effective ways to improve your online visibility and attract potential patients. However, plastic surgery SEO is a delicate process, […]
Read ArticleEverything is going digital today, so having a strong online presence is crucial for all businesses, including plastic surgeons. With the rise of online searches, it’s become essential for plastic surgeons to prioritize search engine optimization. Here are some key reasons why SEO for plastic surgeons is so important: Increased Online Visibility It’s not shocking, […]
Read ArticleWe’ve said it before, and we’ll say it again. Email marketing isn’t going anywhere anytime soon. It’s proven time and time that it is a proven part of digital marketing. But how can we make your email marketing better? By making sure you’ve got the best subject line possible. So let’s look at some email […]
Read ArticleWe’re all trying our best to make a page with the best user experience and SEO possible, but there’s one part that people often look over: alt image text. Alt text (alternative text) describes the appearance or function of an image on a page. Alt text is so important because it is read aloud by […]
Read ArticleEmail shows no signs of slowing down. With an average ROI of $42 for every invested dollar, it’s still a star among marketing channels. If you don’t feel the same way, it may be time to look at why email isn’t working for your business. Often, the reason is poor email deliverability. Many things influence […]
Read ArticleTechnical SEO issues are more common than most users expect, but you do not have to hire a team of specialists to resolve them. Developers and web designers want to assure everything on their website is up and running at optimal levels. Therefore, similarly to your website’s site health, monitoring your website’s SEO is important to keep […]
Read ArticleIt’s safe to say that Apple makes a lot of money. Just last year, Apple’s annual gross profit was $152. 836B. That’s a 45.62% increase from 2020. With that much cash, you’d think they wouldn’t be itching to bring in a new stream of revenue. But if there’s one thing we can guarantee, it’s […]
Read ArticleYou’ve probably heard it before, but online reviews matter. Google has even said so themselves: positive reviews and customer-business interactions improve organic visibility. But what can you do when you receive a negative review? We all know just how much of an influence positive reviews can make for your business, but even one negative review […]
Read ArticleWait, are we really talking about John Oliver in a digital marketing blog? Yes, yes we are. But the most recent segment on data brokers is actually incredibly important for digital marketers. Data brokers are companies that collect your digital data, package it, and sell it to anyone who’s interested. This data is often used […]
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