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Monthly Digital Marketing Newsletters

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Plastic Surgery PPC vs SEO: Choosing the Right Strategy

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With the increasing reliance on digital marketing, plastic surgeons need effective strategies to drive traffic to their websites and generate leads. Two commonly used tactics in the digital marketing realm are PPC (Pay-Per-Click) advertising and SEO (Search Engine Optimization). We will explore the pros and cons of both strategies and help you determine which one […]

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Find the Right Keywords for Your Plastic Surgery SEO Strategy

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If you’re in the plastic surgery industry, you know that SEO is a crucial part of your marketing strategy. But with so many keywords out there, it can be challenging to determine which ones will be the most effective for your business. In this blog, we’ll take a closer look at how to find the […]

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Create Compelling Content for Plastic Surgery SEO

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When it comes to plastic surgery SEO, creating compelling content is key to attracting and retaining potential patients. Let’s go over some tips on how to create compelling content for your plastic surgery SEO campaign. Know Your Audience The first step in creating compelling content is to understand your target audience. This means taking into […]

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Building Backlinks for Plastic Surgery SEO

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Let’s get the bad news out of the way now. Having a great website and content is not enough to attract new potential patients to your practice. Now that that’s out of the way, what do you need? Simple. You will also need backlinks, which are links from other sites that direct users to your […]

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The Dos and Don’ts of Plastic Surgery SEO

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Plastic surgery is a highly competitive field, and with the never-ending popularity of cosmetic procedures, it’s become essential for plastic surgeons to have a strong online presence. Search engine optimization (SEO) is one of the most effective ways to improve your online visibility and attract potential patients. However, plastic surgery SEO is a delicate process, […]

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The Role of Local SEO in Plastic Surgery Marketing

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Plastic surgery has been a growing industry for several years with no signs of slowing down anytime soon. Because of this, plastic surgeons need to be on top of their digital marketing efforts to attract more potential patients. Unfortunately, one crucial part of digital marketing that is often overlooked in the plastic surgery industry is […]

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How Can SEOs Safely Use ChatGPT?

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We’ve only begun tapping into the potential for using machine learning and artificial intelligence in SEO and marketing. ChatGPT is capable of participating in discussions and answering questions in a manner that’s scarily close to a human. It can write essays, fictional stories, poems, and even ad copy – which is enough to make professional […]

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Publishers and Creators are Concerned about AI

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Publishers and content creators are becoming more concerned about their future following the previews last week of Google Bard and Microsoft’s Bing AI with ChatGPT. A search results page with long, detailed, and incredibly smart answers to your queries versus a search results page with short descriptions and links to longer answers are two very […]

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3 Tips On How To Make Effective Header Tags

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Headers are still a strong signal for SEO. Google’s John Mueller said it himself: “[W]hen it comes to text on a page, a heading is a really strong signal telling us this part of the page is about this topic.” Header tags are a simple yet critical part of SEO. Use them wisely and you’ll […]

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Our Top 4 SEO Trends in 2023

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It’s almost a new year, which means it’s time to speculate on the newest SEO trends for 2023. These aren’t baseless speculations, so you can trust us in knowing that these trends are almost certain to happen next year.   Even more focus on Local Search This refers to those instances where an individual adds […]

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