Move over ChatGPT, there’s a new AI in town. Introducing Google Bard, the newest AI that many marketers will no doubt try to use to write all their content for them. But as we’ve discussed with ChatGPT, there are right ways and wrong ways to use AI to help with your SEO. The wrong way […]
Read ArticleWhen looking to improve the SEO of your website, we often go right to the content of the website. Is this the wrong thing to do? Not at all. It’s incredibly important to focus on the content and keywords of your site. But what about page speed? Can that affect your SEO? Absolutely. Page speed […]
Read ArticleWe already know what you’re thinking: “You’re an SEO agency. Of course, you think hiring an SEO agency is right for me.” You’d be correct in thinking that, but anyone who works in the SEO industry knows that it is an incredibly frustrating and constantly changing part of digital marketing. SEO is much more than […]
Read ArticleWe all know that your primary keywords are important for your SEO strategy, after all, “primary” is in the name. But longtail keywords are the ones that will bring in visitors through blogs and other pieces of content. In this guide, we’ll show you how to take a single primary keyword and create an outline […]
Read ArticleDo you know what Google Business Profile is? Other than the updated name for Google My Business, that is. If you’re a plastic surgeon trying to attract new patients in your area, you definitely should. After all, your future patients are using this Google, which means you should be using all the tools available. What […]
Read ArticleWe’ve been told for years just how important links are for SEO. Many have even built out entire link-building strategies for their SEO plan, hoping it will make a big enough difference. Unfortunately, or fortunately for those of us who hate it, links are not as powerful as we once thought. Google’s Gary Illyes was […]
Read Article“Near me” searches are searches that consumers do when they are looking for something right here, right now. For a lot of searches, Google tells you what business is closest to your location. Often, searchers have questions that need to be answered right at the moment, so they need something right now. So these “near […]
Read ArticleFirst off, what are meta tags? The technical definition is that meta tags are HTML elements that provide structured metadata about web pages designed to be understood by search engines like Google and Bing. This data helps these platforms glean essential information about your website content, which informs how they rank and display it within […]
Read ArticleWe’re all looking for new ways to boost conversions, but you may be surprised that the best practice has been right under your nose the whole time. And that is with proper plastic surgery website design. But before you think we are just talking about how pretty your website looks, know that there’s a lot […]
Read ArticleYou’ve finally made the decision to create a new plastic surgery website. Surely you can just copy/paste what was on your old site and just improve the visuals, right? Unfortunately, that isn’t the case unless you’ve been updating your old site the entire time, but chances are that isn’t the case. What things are a […]
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